Andy Warhol was fascinated by television’s potential to be the great leveler, to “make everyone alike.” It didn’t matter if you were a countercultural regular at his parties at the Factory, a member of the traditional set, an upper-East side New Yorker, or a family from his hometown of Pittsburgh whose members worked in the steel mills. People had access to many of the same television shows coast to coast. For Warhol, television was a way to make anyone famous and he often used informal unedited footage, a forerunner of today’s reality TV, to feature both trivial and glamorous subjects. He himself often appeared as a guest in television shows and advertisements because he knew it would contribute to his own fame.
Please register for MAG timed tickets prior to your visit - here.
Sunday, March 28 at 11:00am to 5:00pm
Memorial Art Gallery
500 University Avenue, Rochester, NY 14607